Tourism is an engine for global connection, community development, and personal growth. At Ƶ, our Tourism bachelor’s degree program is as flexible as it is forward-thinking. Whether you want to lead in hospitality, plan unforgettable events, manage recreational parks, or protect natural spaces as a park ranger, this program gives you the freedom to tailor your journey with specialized courses, stackable certificates, and experiential learning. In-person or online, you’ll graduate prepared to thrive in one of the world’s most exciting and dynamic industries.
Ƶ’s hometown of Russellville offers the perfect backdrop for launching a career in tourism. From its vibrant downtown to scenic outdoor attractions like Lake Dardanelle and Mount Nebo, Russellville blends small-town charm with big tourism opportunities. If you're interested in event planning, parks and recreation, or hospitality, this community is your real-world classroom.
The Bachelor of Science in Tourism at Ƶ offers a flexible four-year plan that blends hospitality, recreation, and business courses to match your career goals. Whether you're managing events, promoting eco-tourism, working in parks and recreation, or enhancing guest services in hotels or on college campuses, this degree map outlines a clear path to graduation and success in the dynamic experience industry.
View the Full Degree MapThe ATU Academic Catalog outlines every course and requirement in the Tourism program. Find details on elective pathways, internships, and how to stack your major with minors and certificates in Hospitality Administration, Recreation and Park Administration, or Casino and Gaming Industry Management. Use the catalog to turn your academic goals into reality.
in 10 jobs globally is supported by the tourism industry (World Travel & Tourism Council)
of students experience experiential education through an industry partner, internship, or the university
bachelor of science in tourism program of its kind in Arkansas
Wondering what it’s like to be a tourism major at Arkansas Tech? Talk to someone living it now!
Meet Sadie, a junior in the Tourism program. Whether you're curious about classes, campus life, or where this degree can take you, she’s here to share her experience. Thinking about joining the program? Click her photo to connect on Instagram and get real insights and gold-standard guidance on life as a tourism student at Ƶ.
"Everyone tells you to think about the future, but we know there's growth in the journey. At Ƶ we value this moment because here, nature becomes your classroom. So breathe it in. You've got this."
Did you know that alumni of our tourism program work at all 52 state parks in The Natural State? Visit the Park Finder to find an Arkansas State Park near you!
Alumni of our program are working as:
The expands on the Certificate of Proficiency and is designed for business/non-major students interested in casino careers, gaming professional development opportunities, hospitality and tourism professionals, and educators seeking to re-skill and expand their knowledge in casino management.
The is designed for business/non-major students interested in casino careers, gaming professional development opportunities, hospitality and tourism professionals, and educators seeking to re-skill and expand their knowledge in casino management.
In addition to our tourism core offerings, we provide a Minor in Hospitality Administration tailored for non-majors interested in exploring or enhancing their understanding of the tourism industry. This minor includes foundational courses such as Intro to Hospitality, Guest Relations, and Intro to Travel and Tourism. Students also complete 9 hours of upper-division tourism courses, focusing on advanced topics in hospitality and tourism management.
The minor in Recreation and Park Administration is designed for those students majoring in other disciplines who wish to develop specialized knowledge in the area of Recreation and Park Administration. This minor may be of particular interest to those students who wish to work for a recreation and park oriented agency after graduation. This minor may be well-suited for Emergency Management, Fisheries and Wildlife Science, and Hospitality Administration majors. Flexibility in the minor allows students to choose courses to match their particular needs and interests.